‘ Explore Lake Garda ’ Brings The Virtual Experience of Italy’s Lakes to Your Screen

Celebrating the scenery, architecture, history and attractions of the Italian Lakes, Thomson Lakes has created ‘Explore Lake Garda’, allowing users to take a virtual tour of five popular resorts around Lake Garda, namely Riva, Limone, Malcesine, Garda Town and Bardolino.

The application can be viewed here www.thomsonlakes.co.uk/explore-lake-garda.

The content utilises interactive 3D markers mapped on to Google Streetview which allows users to navigate their way through the towns, exploring key points of interest, such as must-visit restaurants or historical points of interest.

To get visitors in the holiday mood, the markers are accompanied by the acoustic ambience of the lakes, such as the sound of gentle water lapping and distant church bells.

Each resort has an interactive map which allows users to explore their pick from the comfort of their own computer or mobile device.

By highlighting the key differences between each town, users can understand which resort will best suit their needs; even mapping out the walk they may undertake on their visit. Even those who don’t intend to visit Lake Garda will enjoy an afternoon of exploring the beautiful scenery which surrounds each town.

Gemma Brown, Thomson Lakes’ destination manager Italy, said: “With so many winding side streets and natural beauty all around Italy, it’s all too easy to miss the hidden attractions offered within each resort. Our application allows users to discover the regions and explore the towns, all using the existing platform of Google Streetview”



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